The podcast that explores digital and social media tools for today’s nonprofit.
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NonProfit MissionCast 13 Final File.mp3
In today’s episode, we do something just a little different by re-playing in its entirety a webcast by Vocus, the PR company, in which they interview the VP of Communications for the airline, exploring the good, the bad, and the downright ugly of their social media journey. While we usually try to keep this podcast between 10-15 minutes, this one is almost an hour, but we decided to run the whole thing, it’s that good! Very useful tips, insights, and lessons to absorb, both for nonprofits as well as businesses. How do you think they handled their “crisis?” What might you have done differently? How do you think the outcome could have been better (or worse!)? We’d love to hear your feedback!
